The front row at Mulberry was heaving with Kate Moss and Kristin Stewart on show.
REUTERS / MULBERRY HANDOUT - Kate Moss and Kristen Stewart were amongst the stars in attendance at the Mulberry fashion show in London.
A hit with celebs, the British label has gone from strength-to-strength based on their increasingly popular bags.
Next season, creative director Emma Hill took inspiration from the British seaside.
She sent models down the catwalk in brightly-coloured lemon macs, paired with neutral palettes with names such as Pebbled Beige and Plaster Pink.
Four-legged furry friends weren't excluded from the catwalk as dogs too were given their own raincoats to shield them from the Britain's famous elements.
Afterwards, singer Kelis talked about their love of all things Mulberry.
"I feel like it's got a classic, established vibe, you know what it means. It always feels good, I like ostrich and all the other fun stuff they do. It's a great company, I like it. And also, they do fun things like this."
Manchester band The Hurts entertained the glamourous crowd as London Fashion Week partied into the morning hours.
Highlights left for the week include Burberry, Temperley - a favourite of the Middleton sisters - and a special award to photographer Mario Testino.
Cindy Martin, Reuters